The⠀primary⠀responsibility⠀of all NPI⠀(New⠀Product⠀Introduction)⠀Science⠀Writers is⠀to⠀strengthen⠀Thorlabs’⠀position⠀as a⠀leading⠀manufacturer⠀of⠀Photonics⠀products⠀through⠀the⠀creation⠀of⠀effective⠀presentations⠀and⠀application⠀images⠀that⠀inform and⠀educate⠀the⠀photonics⠀community⠀about⠀Thorlabs’⠀products⠀and their⠀applications.
Those⠀with the⠀Science⠀Writer⠀role will⠀join a⠀team of⠀highly⠀motivated⠀individuals⠀who have⠀built an⠀industry-leading⠀online⠀resource⠀for our⠀customers⠀and⠀participate⠀in⠀ensuring⠀that new⠀product⠀presentations⠀continue⠀to provide⠀the same⠀depth of⠀layered⠀details to⠀assist⠀with⠀buying⠀decisions.
NPI⠀Science⠀Writers⠀work⠀closely⠀with⠀graphic⠀artists to⠀create⠀presentations.⠀Original⠀content is⠀based on⠀basic⠀information⠀provided⠀by⠀Thorlabs’⠀engineers.
Although⠀the⠀location⠀of the⠀position⠀is in⠀Newton,⠀NJ, from⠀time to⠀time it⠀may be⠀required⠀to⠀undertake⠀duties at⠀other⠀Thorlabs⠀locations.
Essential Job Functions include the following, but are not limited to:
- Develop⠀effective⠀new⠀product⠀content⠀and⠀application⠀images in⠀preparation⠀for new⠀product⠀introduction,⠀all while⠀meeting⠀company⠀standards⠀and within⠀tight time⠀constraints.
- Assist⠀non-Newton-based⠀team⠀members⠀with⠀constructing⠀setups for⠀application⠀photos and⠀being⠀on-site to⠀support⠀graphic⠀artists⠀during the⠀photoshoot⠀as⠀needed.
- Update⠀Visual⠀Navigation⠀structure⠀as⠀necessary⠀to support⠀new⠀families/product⠀extensions⠀and⠀improve⠀website⠀usability
- Handles⠀supersessions⠀and⠀associated⠀content⠀updates⠀associated⠀with⠀NPI
- In⠀crafting⠀presentations,⠀aims to⠀make⠀customers⠀efficient⠀when it⠀comes to⠀making a⠀buying⠀decision
- Builds⠀application⠀images⠀that help⠀customers⠀understand⠀how⠀products⠀are⠀utilized⠀within a⠀lab⠀environment
- Guides⠀graphics⠀staff,⠀clearly⠀and⠀effectively⠀communicating⠀desired⠀outcomes⠀so as to⠀obtain the⠀necessary⠀images,⠀videos,⠀and⠀animations⠀for a⠀successful⠀new⠀product⠀launch
- As⠀the⠀“gatekeeper”⠀for⠀product⠀releases,⠀ensures⠀all⠀documentation⠀meets⠀organizational⠀standards⠀(i.e.,⠀support⠀documents,⠀drawings⠀adhere to⠀internal⠀guidelines,⠀etc.)
- Structures⠀and⠀organizes⠀the job in⠀close⠀cooperation⠀with⠀business⠀units in⠀the United⠀States and⠀globally
- Collaborates⠀with the⠀web team⠀as⠀necessary⠀to develop⠀tools⠀(e.g.,⠀configurators)⠀that are⠀necessary⠀for new⠀product⠀introduction
- Learns⠀and⠀implements⠀best⠀practices⠀for⠀building⠀website⠀content,⠀incorporating⠀search⠀engine⠀optimization⠀tactics as⠀appropriate.
- Partners⠀with⠀Business⠀Intelligence⠀Team to⠀create any⠀necessary⠀Google Ad⠀Campaigns⠀for new⠀product⠀families
- Additional⠀responsibilities⠀may⠀include⠀participating⠀in and⠀leading⠀marketing⠀projects⠀and⠀attending⠀tradeshows
Qualifications
Experience:
- Laboratory⠀experience⠀beyond⠀basic⠀laboratory⠀courses⠀(e.g.,⠀participation⠀in a⠀Research⠀Experience⠀for⠀Undergraduates⠀(REU),⠀senior⠀honors⠀project,⠀laboratory⠀work⠀towards a⠀Masters’⠀or PhD⠀degree, or⠀other⠀similar⠀experience)⠀is highly⠀desirable.
Education:
- Bachelor’s⠀degree or⠀higher in⠀Physics,⠀Optics,⠀Lasers, or⠀a closely⠀related⠀field.
Specialized Knowledge and Skills:
- Strong⠀interpersonal⠀skills for⠀working in⠀a team⠀environment.
- Strong⠀writing⠀and⠀presentation⠀skills in⠀English.
- Excellent⠀organizational⠀and⠀planning⠀skills.
- Ability⠀to⠀multitask,⠀be detail⠀oriented,⠀and solve⠀problems,⠀all while⠀under⠀tight time⠀constraints.
- Willing⠀to⠀constantly⠀learn new⠀technologies/products⠀and their⠀applications.