Podcast Audience Development Director

Posted Date 16 Apr 2024



Experience Icon Experience 4 Years Salary Salary 120000USD - 150000USD
Job Type Icon Job Type Full Time Company Company Bloomberg
Job Category Icon Job Category Director Qualification Icon Qualification MBA
Gender IconGender Both Date Last Date 15 Jul
Vacancies IconVacancies 1 Remote IconRemote No
Location Location(s) New York , United States

Description Job Description


In the⠀midst of a⠀historic⠀time in⠀the media⠀industry,⠀Bloomberg⠀Media is⠀growing⠀its global⠀footprint⠀and reach⠀through⠀new⠀innovations⠀from⠀QuickTake⠀to⠀reinventing⠀live⠀events.

Bloomberg⠀is⠀expanding⠀its audio⠀offerings⠀and⠀looking⠀for an⠀experienced⠀marketing⠀producer⠀to work⠀across the⠀Bloomberg⠀portfolio⠀on its⠀slate of⠀podcasts,⠀including⠀an⠀ambitious⠀daily⠀podcast⠀focused on⠀the⠀economy,⠀the world,⠀and⠀enterprise⠀business⠀news. The⠀Marketing⠀Producer⠀will work⠀on this⠀show in⠀collaboration⠀with a⠀larger⠀audio team⠀and⠀alongside⠀reporters⠀and⠀editors in⠀Bloomberg's⠀wider⠀newsroom.⠀They will⠀work under⠀the⠀guidance⠀of the⠀Head of⠀Podcasts.

RESPONSIBILITIES:
  • Oversees⠀marketing⠀strategy⠀for⠀Bloomberg's⠀daily⠀podcast⠀franchise,⠀and all⠀other⠀podcasts⠀on the⠀slate⠀(with⠀opportunity⠀for⠀support)
  • Creative⠀director⠀and⠀operations⠀manager⠀across⠀Bloomberg⠀podcast⠀marketing⠀campaigns⠀and⠀strategies
  • Creates⠀and⠀manages⠀launch⠀plans for⠀shows⠀across⠀platforms
  • Creates⠀and⠀manages⠀always-on⠀marketing⠀strategies⠀and⠀campaigns⠀for⠀existing⠀portfolio⠀across⠀platforms
  • First⠀priority⠀will be⠀establishing⠀the⠀strategy⠀for⠀Bloomberg's⠀daily⠀podcast in⠀partnership⠀with the⠀Executive⠀Producer,⠀Senior⠀producers⠀and the⠀wider⠀Bloomberg⠀newsroom
  • Help⠀script and⠀creative⠀direct⠀marketing⠀assets⠀include⠀:30, :60,⠀trailers⠀(scripts,⠀recordings,⠀and edits⠀to⠀fruition)
  • Organize⠀and⠀execute⠀promo⠀swaps with⠀other⠀podcast⠀networks⠀and⠀internal⠀slate
  • Work⠀in⠀collaboration⠀with a⠀design⠀team for⠀art⠀assets
  • Collaborate⠀with⠀social⠀team for⠀video⠀assets
  • Lead⠀liaison⠀with⠀Bloomberg⠀newsroom⠀on⠀distribution⠀strategy⠀across⠀website,⠀radio, TV⠀and⠀social
  • Work⠀with Head⠀of⠀Podcasts⠀on plan to⠀grow the⠀marketing⠀team and⠀resources
SKILLS AND EXPERIENCE:
  • Have a⠀demonstrated⠀track⠀record in⠀growing⠀audience⠀and⠀engagement⠀in⠀podcasts
  • Experience⠀in a⠀newsroom⠀environment⠀or on⠀projects⠀with⠀rigorous⠀journalistic⠀ethics.
  • Demonstrated⠀interest⠀in⠀covering⠀business⠀news
  • This⠀show is⠀produced⠀using⠀Descript,⠀Audition,⠀Trello and⠀Google⠀Docs.⠀Proficiency⠀in editing⠀software⠀and⠀Headliner
IF THIS SOUNDS LIKE YOU:


Bloomberg⠀provides⠀reasonable⠀adjustment/accommodation⠀to⠀qualified⠀individuals⠀with⠀disabilities.⠀Please⠀tell us if⠀you⠀require a⠀reasonable⠀adjustment/accommodation⠀to apply⠀for a job⠀or to⠀perform⠀your job.⠀Examples⠀of⠀reasonable⠀adjustment/accommodation⠀include⠀but are⠀not⠀limited to⠀making a⠀change to⠀the⠀application⠀process or⠀work⠀procedures,⠀providing⠀documents⠀in an⠀alternate⠀format,⠀using a⠀sign⠀language⠀interpreter,⠀or using⠀specialized⠀equipment.⠀If you⠀would⠀prefer to⠀discuss⠀this⠀confidentially,⠀

Salary⠀Range:⠀120,000 -⠀150,000⠀USD⠀Annually +⠀Benefits +⠀Bonus

The⠀referenced⠀salary⠀range is⠀based on⠀the⠀Company's⠀good faith⠀belief at⠀the time⠀of⠀posting.⠀Actual⠀compensation⠀may vary⠀based on⠀factors⠀such as⠀geographic⠀location,⠀work⠀experience,⠀market⠀conditions,⠀education/training⠀and skill⠀level.

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