Marketing and Events Specialist

Stark &⠀Stark has⠀an opening⠀for a⠀Marketing⠀& Events⠀Specialist⠀to join⠀our team.⠀This role⠀is⠀responsible⠀for⠀collaborating⠀with⠀lawyers⠀and the⠀firm’s⠀Marketing⠀& Business⠀Development⠀team on⠀leveraging⠀firm-hosted⠀and⠀sponsored⠀events for⠀business⠀development⠀(BD) and⠀client⠀relations’⠀opportunities.⠀This role⠀is⠀responsible⠀for⠀managing⠀logistics⠀for⠀community⠀and⠀client-facing⠀events⠀including⠀seminars,⠀conferences,⠀webinars,⠀and client⠀entertainment,⠀while⠀actively⠀contributing⠀to and⠀supporting⠀strategic⠀marketing⠀& business⠀development⠀goals for⠀each⠀event.⠀This⠀position⠀will also⠀coordinate⠀firm⠀sponsorships⠀and manage⠀special⠀projects /⠀internal⠀events as⠀assigned⠀as well as⠀other⠀initiatives⠀to support⠀the⠀Firm’s⠀growth.

The⠀ideal⠀candidate⠀will have⠀an⠀entrepreneurial⠀spirit and⠀be⠀self-directed⠀and⠀detailed-oriented⠀with the⠀ability to⠀organize⠀and manage⠀multiple⠀tasks in a⠀fast-paced⠀environment.⠀The right⠀candidate⠀will have⠀the⠀extraordinary⠀opportunity⠀to⠀continue⠀their⠀professional⠀development⠀in a⠀challenging,⠀but⠀collegial,⠀environment.

Position Responsibilities

Event Responsibilities

• Support⠀event⠀activities⠀for brand⠀and⠀industry⠀events⠀including⠀pre-planning⠀and onsite⠀support.
• Create⠀budget for⠀events and⠀report on⠀success.
• In⠀collaboration⠀with the⠀Director⠀of⠀Marketing⠀& Business⠀Development,⠀drive all⠀event⠀strategies⠀through⠀creation⠀and⠀ownership⠀of all⠀event⠀program of⠀events,⠀project⠀plans and⠀agendas.
• Order/process⠀gifts for⠀events.
• Creation⠀and⠀management⠀of hotel⠀and AV⠀specs.
• Management⠀of Food⠀and⠀Beverage⠀selection⠀while⠀adhering⠀to⠀negotiated⠀budget⠀allotment.
• Coordinate⠀signage⠀plan for⠀events,⠀managing⠀orders⠀with⠀vendor.
• Support⠀the⠀coordination⠀of⠀ordering⠀and⠀shipments⠀of assets,⠀promotional⠀items and⠀collateral⠀needed for⠀events.
• Manage⠀sponsors⠀and⠀communicate⠀timelines⠀for event⠀sponsors.
• Represent⠀the firm⠀at⠀seminars,⠀events,⠀conferences,⠀and⠀tradeshows,⠀as may be⠀required⠀or⠀assigned;⠀this⠀includes⠀managing⠀exhibit⠀booth⠀set-up,⠀staffing,⠀and⠀meaningfully⠀engaging⠀with⠀clients⠀and⠀prospects.

Marketing/Business Development Responsibilities

• Support⠀the⠀development⠀of⠀reception⠀themes,⠀coordinating⠀specialty⠀décor,⠀entertainment,⠀and⠀creating⠀wow⠀moments⠀for the⠀network.
• Work⠀with⠀Director⠀of⠀Marketing⠀& Business⠀Development⠀to onboard⠀new⠀Attorneys.
• Create⠀and⠀maintain⠀enthusiastic,⠀cooperative,⠀professional,⠀and⠀teamwork-structured⠀environment.
• Sourcing⠀and⠀logistical⠀management⠀of⠀external⠀vendors.
• Manage⠀the work⠀of⠀external⠀communications⠀partners⠀for⠀projects⠀as⠀needed.
• Run⠀and manage⠀social⠀media⠀accounts.
• Responsible⠀for client⠀pitch⠀materials.
• Responding⠀to⠀RFPs/proposals.
• Conducting⠀research⠀and⠀creating⠀original⠀written⠀content,⠀social⠀media,⠀press⠀releases,⠀attorney⠀bios, firm⠀surveys⠀and⠀submissions,⠀and⠀pipeline⠀management.
• Meet⠀regularly⠀with⠀attorneys⠀to solicit⠀information⠀or⠀feedback.
• Coach⠀attorneys⠀on social⠀media best⠀practices⠀and⠀profile⠀review to⠀leverage⠀social⠀media for⠀visibility⠀and⠀promotion⠀of⠀attorneys,⠀practices,⠀events and⠀thought⠀leadership.
• Overnight⠀travel⠀will be⠀required⠀(20-40%).

Position Qualifications

• Bachelor’s⠀degree in⠀marketing,⠀business,⠀or a⠀related⠀field.
• A⠀minimum of⠀two to⠀three⠀years of⠀experience⠀in⠀marketing⠀and/or⠀event⠀planning⠀(Law firm⠀experience⠀strongly⠀preferred).
• Proven⠀experience⠀in⠀developing⠀and⠀executing⠀successful⠀marketing⠀campaigns.
• Strong⠀analytical⠀skills⠀with the⠀ability to⠀interpret⠀data and⠀make⠀data-driven⠀decisions.
• Excellent⠀written⠀and verbal⠀communication⠀skills.
• Proficient⠀in market⠀research⠀and⠀analysis⠀techniques.
• Familiarity⠀with⠀digital⠀marketing⠀tools and⠀platforms.
• Ability⠀to work⠀independently⠀as well as⠀collaboratively⠀in a team⠀environment.
• Strong⠀organizational⠀skills⠀with the⠀ability to⠀manage⠀multiple⠀projects⠀simultaneously.
• High⠀energy⠀level,⠀individual⠀with an⠀ability to⠀handle⠀multiple⠀projects⠀and⠀problem⠀solve in a⠀fast-paced⠀environment.
• Ability⠀to⠀perceive⠀big⠀picture in⠀addition⠀to⠀attention⠀to details⠀and⠀specific⠀touches.
• Superior⠀skills in⠀Microsoft⠀Excel,⠀PowerPoint,⠀and Word.