Digital Marketing Specialist

We are⠀looking⠀for an⠀experienced⠀Digital⠀Marketing⠀Specialist⠀who can⠀contribute⠀to the⠀planning,⠀implementation,⠀and⠀optimization⠀of online⠀marketing⠀duties. To⠀be a⠀successful⠀Digital⠀Marketing⠀Specialist,⠀you should⠀have⠀extensive⠀knowledge⠀of⠀marketing⠀and⠀technology⠀best⠀practices.⠀You should⠀be⠀educated⠀on how to⠀use the⠀internet⠀to⠀increase⠀sales.⠀Finally,⠀an⠀effective⠀Digital⠀Marketing⠀Specialist⠀will need⠀to be⠀tech-savvy⠀and create⠀innovative⠀marketing⠀campaigns.

Key⠀responsibilities⠀of the⠀role⠀include:

Promoting⠀products⠀or⠀services⠀through⠀digital⠀platforms,⠀creating⠀marketing⠀strategies,⠀and⠀monitoring⠀the online⠀presence⠀of the⠀company.

Managing⠀PPC⠀campaigns,⠀monitoring⠀reports,⠀and⠀ROI.

Writing⠀SEO copy⠀for the⠀website.

Measuring⠀the⠀performance⠀of⠀campaigns⠀through⠀web⠀analytics⠀tools⠀(Google⠀Analytics,⠀WebTrends,⠀etc.).

Managing⠀and⠀updating⠀social⠀media⠀platforms.

Keeping⠀up-to-date⠀with⠀trends in⠀social⠀media.

Creating⠀innovative⠀content.

Overseeing⠀the⠀company’s⠀email⠀marketing⠀campaigns.

Proven⠀working⠀experience⠀as a⠀Digital⠀Marketing⠀Specialist.

Understanding⠀of digital⠀marketing⠀concepts.

Requirements:

Bachelor’s⠀Degree in⠀Marketing⠀or any⠀related⠀field.

3⠀years of⠀experience⠀developing⠀marketing⠀content⠀and⠀outbound⠀marketing⠀campaigns.

Strong⠀communication⠀and⠀influencing⠀skills⠀with the⠀ability⠀and desire⠀to work⠀directly⠀with⠀sales.

Proficiency⠀in⠀Microsoft⠀office⠀suite⠀including⠀Word,⠀Excel,⠀Outlook,⠀and⠀PowerPoint

With⠀content⠀and⠀creative⠀writing⠀skills.