Digital Marketing Coordinator

Posted Date 12 Aug 2024

Experience	1 Years	Salary	44000USD
Job Type	Full Time	Company	Kearny Bank
Job Category	Marketing	Qualification	BS Marketing
Gender	Both	Last Date	10 Nov
Vacancies	1	Remote	No
Location(s)	New Jersey , United States

Job Description

Responsible⠀for⠀supporting⠀the⠀Bank’s⠀digital⠀marketing⠀efforts,⠀including⠀developing⠀email⠀marketing⠀communications,⠀updating⠀website⠀content,⠀and⠀creating⠀and⠀administering⠀content on⠀all social⠀media⠀platforms⠀to grow an⠀audience⠀and build⠀brand⠀awareness.

Responsibilities:

Coordinate⠀the⠀bank’s⠀day-to-day⠀digital⠀marketing⠀activities,⠀ensuring⠀projects⠀are⠀completed⠀in a⠀timely⠀manner and⠀reflect a⠀consistent,⠀positive⠀brand⠀image in⠀alignment⠀with⠀business⠀strategies⠀and⠀direction.
Develop⠀and⠀schedule⠀email⠀messages⠀and⠀monthly⠀email⠀newsletters⠀for B2C⠀and B2B⠀audiences⠀using⠀appropriate⠀brand⠀voice and⠀visuals.
Update⠀website⠀content⠀using our⠀dedicated⠀content⠀management⠀dashboard.
Coordinate⠀regular⠀blog⠀postings⠀on a⠀variety of⠀topics,⠀working⠀with⠀internal⠀and⠀external⠀subject⠀matter⠀experts to⠀develop⠀content,⠀and⠀collaborating⠀with⠀marketing⠀team and⠀agency⠀resources⠀to build⠀blog⠀audience.
Assist⠀in social⠀media⠀management⠀including⠀monitoring⠀audience⠀reactions,⠀comments,⠀and⠀messages⠀across⠀platforms⠀such as⠀Facebook,⠀Instagram,⠀X,⠀LinkedIn,⠀and any⠀other⠀emerging⠀channels.
Execute⠀targeted⠀communications⠀to client⠀audiences⠀through⠀our⠀digital⠀messaging⠀platform.
In⠀the⠀performance⠀of⠀respective⠀duties,⠀must⠀maintain⠀knowledge⠀of and⠀ensure⠀compliance⠀with the⠀Bank⠀Secrecy⠀Act and⠀all other⠀regulatory,⠀security⠀and bank⠀policies.

Qualifications:

Bachelor’s⠀degree in⠀business,⠀communications,⠀marketing,⠀advertising⠀or related⠀discipline⠀preferred,⠀or⠀comparable⠀work⠀experience.
1-2⠀years of⠀experience⠀preferred.
A⠀strong⠀understanding⠀of⠀marketing⠀principles,⠀knowledge⠀of the⠀ever-evolving⠀digital⠀marketing⠀landscape,⠀initiative⠀to learn⠀banking⠀industry.
Self-starter⠀with⠀ability to⠀multitask⠀and manage⠀competing⠀priorities.
Professional⠀written/verbal⠀communication⠀skills⠀including⠀editing⠀and⠀crafting⠀content⠀for the⠀digital⠀space⠀required.
MS⠀Office⠀proficiency⠀required.
Commitment⠀to⠀excellence⠀and high⠀standards.
Good⠀judgment⠀with the⠀ability to⠀make⠀timely and⠀sound⠀decisions.
Creative,⠀flexible,⠀and⠀innovative⠀team⠀player.
Acute⠀attention⠀to detail.