Digital Marketing Coordinator

Posted Date 08 Dec 2023



Experience Icon Experience 2 Years Salary Salary 68000USD - 100000USD
Job Type Icon Job Type Full Time Company Company AppZen
Job Category Icon Job Category Digital Marketing Qualification Icon Qualification BS Marketing
Gender IconGender Both Date Last Date 13 Feb
Vacancies IconVacancies 1 Remote IconRemote No
Location Location(s) California , United States

Description Job Description


AppZen is⠀the leader⠀in⠀autonomous⠀spend-to-pay⠀software.⠀Its⠀patented⠀artificial⠀intelligence⠀accurately⠀and⠀efficiently⠀processes⠀information⠀from⠀thousands⠀of data⠀sources so⠀that⠀organizations⠀can better⠀understand⠀enterprise⠀spend at⠀scale to⠀make⠀smarter⠀business⠀decisions.⠀It⠀seamlessly⠀integrates⠀with⠀existing⠀accounts⠀payable,⠀expense,⠀and card⠀workflows⠀to read,⠀understand,⠀and make⠀real-time⠀decisions⠀based on⠀your⠀unique⠀spend⠀profile,⠀leading to⠀faster⠀processing⠀times and⠀fewer⠀instances⠀of fraud⠀or⠀wasteful⠀spend.⠀Global⠀enterprises,⠀including⠀one-third⠀of the⠀Fortune⠀500, use⠀AppZen’s⠀invoice,⠀expense,⠀and card⠀transaction⠀solutions⠀to replace⠀manual⠀finance⠀processes⠀and⠀accelerate⠀the speed⠀and⠀agility of⠀their⠀businesses.

Responsibilities

    • Develop⠀comprehensive⠀marketing⠀campaign⠀strategies⠀that align⠀with⠀AppZen's⠀business⠀goals and⠀target⠀audience
    • Collaborate⠀with⠀cross-functional⠀teams to⠀define⠀campaign⠀objectives,⠀messaging,⠀and key⠀performance⠀indicators⠀(KPIs)
    • Execute⠀end-to-end⠀marketing⠀campaigns⠀across⠀various⠀channels,⠀including⠀email,⠀social⠀media,⠀content⠀marketing,⠀events,⠀and⠀more
    • Monitor⠀and⠀analyze⠀campaign⠀performance,⠀making⠀data-driven⠀adjustments⠀to⠀optimize⠀for⠀engagement,⠀conversion,⠀and⠀ROI.
    • A/B⠀test⠀creative⠀elements,⠀messaging,⠀and⠀channels⠀to⠀identify⠀best-performing⠀strategies
    • Work⠀closely⠀with the⠀content⠀team to⠀develop⠀compelling⠀and⠀targeted⠀campaign⠀assets,⠀including⠀emails,⠀landing⠀pages,⠀social⠀media⠀content,⠀and⠀advertisements
    • Collaborate⠀with the⠀sales team⠀to align⠀marketing⠀efforts⠀with lead⠀generation⠀and⠀conversion⠀goals
    • Coordinate⠀with⠀product⠀and design⠀teams to⠀ensure⠀consistent⠀brand⠀messaging⠀and a⠀seamless⠀user⠀experience⠀across⠀campaigns
    • Manage⠀and⠀optimize⠀campaign⠀budgets to⠀maximize⠀return on⠀investment
    • Provide⠀regular⠀reporting⠀and⠀analysis⠀of⠀campaign⠀performance⠀to⠀stakeholders

Qualifications

    • Bachelor's⠀degree in⠀Marketing,⠀Business,⠀or a⠀related⠀field
    • Proven⠀experience⠀as a⠀Marketing⠀Campaign⠀Manager or⠀similar⠀role in⠀B2B⠀technology⠀or SaaS⠀companies
    • Strong⠀analytical⠀skills⠀with⠀experience⠀in⠀data-driven⠀decision-making
    • Proficiency⠀in⠀marketing⠀automation⠀tools, CRM⠀systems,⠀and⠀analytics⠀platforms
    • Excellent⠀communication⠀and⠀project⠀management⠀skills
    • Creative⠀thinker⠀with the⠀ability to⠀generate⠀innovative⠀ideas for⠀campaigns

Benefits:

    • Competitive⠀salary⠀package⠀and bonus⠀or⠀variable⠀incentive⠀pay⠀depending⠀on⠀role
    • Comprehensive⠀medical,⠀dental,⠀vision and⠀life⠀insurance⠀benefits
    • Unlimited⠀PTO
    • Paid⠀parental⠀leave for⠀eligible⠀employees
    • 401(k)⠀match
    • $250⠀annual⠀reimbursement⠀for⠀continuous⠀learning
    • Onsite⠀gym access⠀for HQ⠀(San Jose)⠀employees
    • Lots⠀of office⠀perks like⠀snacks,⠀happy⠀hours,⠀company⠀events
    • These⠀benefits⠀are only⠀applicable⠀to full⠀time⠀employees
$68,000 -⠀$100,000 a⠀year
AppZen⠀is⠀committed⠀to fair⠀and⠀equitable⠀compensation⠀practices.

The⠀base pay⠀range for⠀this role⠀is listed⠀above.⠀Actual⠀compensation⠀packages⠀are based⠀on several⠀factors⠀that are⠀unique to⠀each⠀candidate,⠀including⠀but not⠀limited to⠀skill set,⠀depth of⠀experience,⠀certifications,⠀and⠀specific⠀work⠀location.⠀This may⠀be⠀different⠀in other⠀locations⠀due to⠀differences⠀in the⠀cost of⠀labor.

The⠀total⠀compensation⠀package⠀for this⠀position⠀may also⠀include⠀annual⠀performance⠀bonus,⠀stock,⠀benefits⠀and/or⠀other⠀applicable⠀incentive⠀compensation⠀plans.
We⠀are equal⠀opportunity⠀employer⠀and value⠀diversity.⠀All⠀employment⠀is decided⠀on the⠀basis of⠀qualifications,⠀merit and⠀business⠀need.

Filter Results Clear all


By Application Type


By Category