Designer Digital Marketing

Posted Date 13 Nov 2024



Experience Icon Experience 2 Years Salary Salary 34500USD
Job Type Icon Job Type Full Time Company Company CB2
Job Category Icon Job Category Graphic Designer Qualification Icon Qualification BS IT
Gender IconGender Both Date Last Date 11 Feb
Vacancies IconVacancies 7 Remote IconRemote No
Location Location(s) Chicago , United States

Description Job Description


CB2, a subsidiary of Crate and Barrel, is redefining home design for today’s modern consumer. Committed to offering sophisticated, high-quality design at an approachable price, CB2 is located in downtown Chicago and offers a collaborative, creative work environment. If you're passionate about modern design and ready to contribute to innovative marketing strategies, CB2 is looking for a talented Designer, Digital Marketing to join the team.


As the Designer, Digital Marketing, you will be responsible for creating visually compelling and customer-focused designs primarily for email marketing and e-commerce. In addition, your role will span across various marketing channels, contributing to product launches, photoshoots, and store openings. The ideal candidate will have an impeccable eye for design, a desire to push creative boundaries, and a keen understanding of how design drives business results.

Responsibilities:

  • Email Design: Create elevated, user-centered email designs that align with creative and business strategies, driving sales and customer engagement.
  • Collaboration: Work alongside the Senior Art Director to develop design, presentation, and photography concepts for digital creative.
  • Photography Art Direction: Assist in planning and supporting the art direction of photography for email campaigns.
  • Cross-functional Collaboration: Work closely with internal teams, including the Production Designer, to ensure designs are executed to the highest standard and align with CB2's brand identity.
  • Project Management: Manage multiple projects simultaneously while adhering to deadlines and schedule requirements.
  • Creative Feedback: Direct the Production Designer on creative edits and ensure final designs align with business goals.
  • Design Solutions: Consistently approach design projects with a user-centered focus, bridging customer needs with business objectives.
  • HTML Proofing: Review and ensure final email designs meet all necessary specifications, including HTML rendering checks.

Qualifications:

  • Experience & Skills:
    • Minimum 3 years of relevant design experience, with a focus on digital marketing and email campaigns.
    • Strong knowledge of graphic design principles and how to adapt them to digital marketing strategies.
    • Extensive experience designing for the email channel, with a deep understanding of best practices for email design.
    • Proficient in Photoshop, InDesign, Illustrator, and other design software.
    • Experience with email software like TAXI or other template-driven platforms is a plus.
    • Animation and motion graphics experience highly preferred.
    • Strong typography skills and an eye for detail.
    • Knowledge of social media trends and modern culture, with the ability to integrate these into design work.
  • Communication & Project Management:
    • Strong verbal and written communication skills, with the ability to present and justify design decisions clearly.
    • Excellent project management skills, able to handle multiple projects and meet deadlines in a fast-paced environment.
    • Adaptability and flexibility to work with cross-functional teams on evolving marketing campaigns.
  • Education:
    • Bachelor’s degree in Graphic Design or a related field. Experience in the retail industry is a plus.


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