Creative Director

Imaginuity⠀is the⠀integrated⠀agency⠀that is⠀reimagining⠀marketing⠀for the⠀connected⠀age. The⠀agency’s⠀proprietary⠀customer⠀data⠀platform,⠀AdScience®,⠀collects,⠀manages,⠀analyzes,⠀and⠀activates⠀data to⠀drive⠀efficient⠀conversion⠀across the⠀customer⠀journey.⠀Headquartered⠀in Dallas,⠀Texas,⠀Imaginuity⠀provides⠀integrated⠀marketing⠀services,⠀including⠀brand⠀experience,⠀advertising,⠀traditional⠀and⠀digital⠀media⠀planning⠀and⠀buying,⠀paid and⠀organic⠀search,⠀social⠀media, web⠀development,⠀UX, AI,⠀data⠀analytics,⠀and⠀database⠀marketing⠀services.⠀More⠀information⠀is⠀available⠀at⠀www.imaginuity.com.

The⠀job of the⠀Creative⠀Director⠀is to⠀lead,⠀manage,⠀and⠀inspire⠀our⠀growing⠀team of⠀art⠀directors,⠀graphic⠀designers,⠀production⠀artists,⠀writers,⠀and other⠀creative⠀professionals⠀in our⠀Experience⠀Department⠀— a⠀blend of⠀our⠀creative⠀and⠀customer/user⠀experience⠀disciplines.⠀The ideal⠀candidate⠀is an⠀experienced⠀Creative⠀Director⠀with a⠀strong art⠀direction,⠀campaign⠀development,⠀and⠀strategic⠀background.⠀This role⠀will⠀oversee⠀the⠀development⠀and⠀execution⠀of⠀creative⠀initiatives⠀and is⠀responsible⠀for the⠀quality of⠀work they⠀produce.⠀They will⠀work⠀closely⠀with user⠀experience⠀team⠀members⠀within the⠀Experience⠀Department.⠀They will⠀be⠀responsible⠀for the⠀quality⠀and⠀timeliness⠀of work⠀such as:⠀websites,⠀advertisements,⠀printed⠀design⠀materials,⠀brand⠀identity⠀work,⠀marketing⠀campaigns,⠀and other⠀initiatives.⠀They will⠀understand⠀the⠀client’s⠀business⠀regarding⠀design⠀communications,⠀both⠀internally⠀and⠀externally,⠀from the⠀ideation⠀phase to⠀execution.⠀The⠀Creative⠀Director⠀will⠀understand⠀the⠀Client’s⠀business⠀model,⠀business⠀objectives,⠀KPIs, and⠀competitive⠀environment.

This⠀position⠀should⠀understand⠀current⠀design,⠀technology,⠀and media⠀pertinent⠀to⠀marketing⠀and⠀advertising.⠀This⠀position⠀is⠀expected⠀to work⠀collaboratively⠀with⠀Imaginuity’s⠀internal⠀media⠀team,⠀account⠀management⠀team, SEO⠀team,⠀social⠀media⠀team, and⠀the⠀various⠀subject⠀matter⠀experts⠀across⠀both⠀traditional⠀and⠀digital.⠀The⠀Creative⠀Director⠀will work⠀with the⠀Executive⠀Creative⠀Director⠀to develop⠀a⠀strategic⠀vision⠀that meets⠀client and⠀internal⠀stakeholder⠀objectives.⠀This⠀individual⠀will be⠀instrumental⠀in⠀supporting⠀the⠀Executive⠀Creative⠀Director⠀in⠀advocating⠀for the⠀internal⠀approval⠀of this⠀vision.⠀They’ll⠀possess⠀the⠀ability to⠀communicate⠀this⠀vision and⠀strategy⠀clearly to⠀inspire⠀internal⠀teams to⠀produce⠀deliverables⠀that are⠀authentic,⠀meaningful,⠀and⠀resonate⠀with our⠀customers.⠀This role⠀will⠀involve⠀presenting⠀work to⠀clients⠀and other⠀stakeholders.⠀The⠀Creative⠀Director⠀is⠀responsible⠀for⠀ensuring⠀deliverables⠀within the⠀Experience⠀Department⠀are met on⠀time,⠀within⠀budget,⠀and within⠀scope.

This⠀role⠀reports to⠀the⠀Executive⠀Creative⠀Director⠀for major⠀decisions⠀and⠀approvals,⠀but it⠀does most⠀of its⠀work⠀independently.⠀It uses⠀its⠀professional⠀judgment⠀to manage⠀the⠀day-to-day⠀team⠀members⠀and⠀details of⠀its⠀projects.