Communications Senior Specialist

Posted Date 25 Jun 2024



Experience Icon Experience 2 Years Salary Salary 44000USD
Job Type Icon Job Type Full Time Company Company Baker McKenzie
Job Category Icon Job Category Media Qualification Icon Qualification BS Public Relations
Gender IconGender Both Date Last Date 23 Sep
Vacancies IconVacancies 1 Remote IconRemote No
Location Location(s) Florida , United States

Description Job Description


The⠀Communications⠀Senior⠀Specialist⠀will write⠀for an⠀internal⠀audience⠀and manage⠀internal/external⠀communications,⠀including⠀social⠀media. The⠀role⠀holder⠀will be a⠀strategic⠀thinker⠀who is⠀highly⠀organized⠀and⠀proactive,⠀with⠀excellent⠀written⠀and verbal⠀communication⠀skills,⠀good⠀project⠀management⠀experience,⠀strong⠀client⠀service⠀orientation,⠀and an⠀interest⠀in⠀commercial⠀and⠀business⠀issues.⠀The role⠀holder⠀will⠀understand⠀and be⠀familiar⠀with the⠀media⠀landscape⠀and how it⠀operates,⠀have⠀excellent⠀content⠀generation⠀and⠀interpersonal⠀skills,⠀and⠀experience⠀working as⠀part of a⠀global⠀team.
As⠀Baker⠀McKenzie⠀continues⠀to raise⠀its⠀profile in⠀North⠀America⠀and⠀globally,⠀it is a⠀priority⠀for the⠀Firm to⠀proactively⠀engage the⠀global⠀media⠀based in⠀the⠀region,⠀especially⠀top-tier⠀business⠀and⠀industry⠀publications.
This⠀role is⠀designed⠀to be⠀instrumental⠀in⠀achieving⠀the Firm's⠀profile-raising⠀objectives⠀by working⠀closely⠀with⠀members of⠀the North⠀America⠀and Global⠀communications⠀teams in⠀developing⠀strong⠀relationships⠀with key⠀reporters⠀and media⠀outlets,⠀and by⠀working⠀with⠀specific⠀practices⠀to secure⠀media⠀placements,⠀interviews,⠀and other⠀opportunities.

Responsibilities:
Communications Planning and Development
  • Recommend⠀best⠀approaches⠀and⠀execute⠀plans to⠀achieve⠀profile-raising⠀objectives,⠀considering⠀messages,⠀audiences,⠀outlets,⠀content,⠀spokespersons,⠀and other⠀factors
  • Develop⠀and⠀execute⠀projects⠀and⠀creative⠀initiatives⠀to raise⠀the Firm's⠀profile⠀and⠀proactively⠀engage⠀media
  • Support⠀project,⠀practice,⠀and Firm⠀communications⠀plans and⠀execution
  • Contribute⠀to⠀communications⠀planning⠀and⠀support⠀communications⠀projects⠀for the⠀North⠀American⠀region's⠀practice⠀groups
  • Coordinate⠀with and⠀contribute⠀to⠀internal⠀communications⠀and social⠀media⠀campaigns
Media Relations
  • Proactively⠀develop⠀and⠀maintain⠀strong⠀relationships⠀with⠀print,⠀digital,⠀and⠀broadcast⠀media,⠀including⠀legal⠀industry⠀publications,⠀fostering⠀a⠀sustained⠀level of⠀profile-raising⠀opportunities
  • Strengthen⠀media⠀relationships⠀by serving⠀as an⠀accessible⠀and⠀familiar⠀conduit to⠀the Firm's⠀local,⠀regional,⠀and global⠀expertise
  • Coordinate⠀with the⠀Firm's⠀global⠀communications⠀team on⠀messaging⠀and media⠀opportunities,⠀especially⠀in support⠀of⠀profiles⠀for the⠀Firm's⠀practice⠀and⠀industry⠀groups
  • Develop⠀and⠀enhance⠀media⠀engagement⠀best⠀practices⠀and⠀materials,⠀including⠀updating⠀team⠀folders,⠀files, and⠀other⠀documents⠀to support⠀a⠀best-in-class,⠀well-organized,⠀and nimble⠀team
  • Work⠀with⠀assigned⠀practices⠀to develop⠀pitches,⠀profiles,⠀storylines⠀and⠀content of⠀interest⠀to the⠀media,⠀making⠀internal⠀connections⠀locally,⠀regionally,⠀and⠀globally
  • Proactively⠀seeks⠀opportunities⠀to promote⠀the Firm's⠀deal⠀announcements,⠀litigation⠀wins, and⠀other Firm⠀news.
  • Other⠀duties as⠀assigned⠀to develop⠀and drive⠀effective⠀global⠀communications.
Reporting & Analysis
  • Track and⠀monitor⠀press and⠀media⠀coverage
  • Support⠀in the⠀reporting⠀of KPIs to⠀demonstrate⠀value,⠀return on⠀investment,⠀and⠀delivery⠀of service⠀excellence
  • Share⠀and⠀promote⠀successes⠀and⠀achievements⠀and⠀develop a⠀strong⠀culture of⠀collaboration⠀and⠀support⠀within the⠀team
  • Keep⠀up to date⠀with⠀competitor⠀activity,⠀and⠀coverage⠀and⠀benchmark⠀the⠀Firm’s⠀media⠀profile⠀against⠀competitors

Experience Required

Skills and Experience:
  • Media or⠀communications⠀experience⠀in large⠀and⠀dynamic⠀organizations,⠀preferably⠀in a⠀financial⠀services⠀or⠀professional⠀services⠀environment,⠀or at a⠀communications/PR⠀agency
  • Strong⠀contacts⠀with media⠀experience⠀working⠀with⠀reporters,⠀and an⠀understanding⠀of how⠀journalists⠀work and⠀the media⠀industry⠀generally
  • Excellent⠀written⠀and verbal⠀communication⠀skills
  • Experience⠀with⠀integrated⠀communications,⠀including⠀the use of⠀digital⠀and social⠀media
  • Strong⠀judgment⠀and⠀ability to⠀make⠀well-reasoned⠀independent⠀decisions
  • Self-motivated,⠀proactive,⠀and⠀independent,⠀able to⠀work with⠀a minimum⠀of⠀supervision⠀but also a⠀strong⠀team⠀player who⠀can think⠀strategically⠀to propose⠀solutions⠀and solve⠀problems
  • Comfortable⠀working⠀across⠀multiple⠀cultures⠀and time⠀zones in a⠀matrix⠀organization
  • Strong⠀interpersonal⠀skills,⠀including⠀pleasant⠀nature and⠀ability to⠀influence⠀others

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