Associate Creative Director

The⠀Associate⠀Creative⠀Director⠀(Copy)⠀provides⠀strategic⠀direction⠀and⠀advice,⠀writing,⠀editing,⠀and⠀content⠀research⠀for print⠀and⠀electronic⠀media for⠀AbbVie⠀advertising,⠀promotion,⠀and other⠀communications.⠀This⠀includes⠀product⠀and⠀indication⠀launches,⠀sales⠀collateral⠀materials,⠀sales⠀meetings,⠀convention⠀exhibits,⠀direct to⠀physician⠀and other⠀healthcare⠀professionals,⠀direct to⠀patient,⠀Managed⠀Health⠀Care⠀programs,⠀videos,⠀web/multimedia,⠀internal⠀communication⠀programs,⠀including⠀sales⠀training,⠀incentive⠀projects,⠀change⠀management⠀communications,⠀and⠀internal⠀and⠀external⠀corporate⠀and⠀c-suite⠀communications⠀on an ad⠀hoc⠀basis.

This⠀person⠀will⠀implement⠀and expand⠀marketing⠀strategy⠀and⠀tactics by⠀creating⠀campaigns⠀to engage⠀customers⠀and⠀stakeholders⠀(patients,⠀caregivers,⠀friends,⠀family and⠀healthcare⠀decision⠀influencers)⠀in ways⠀that⠀improve⠀quality of⠀communication,⠀breakthrough,⠀innovation,⠀differentiation⠀and⠀sustainability.

Responsibilities:

• Writing,⠀editing,⠀content⠀generation⠀for print⠀and⠀electronic⠀media for⠀AbbVie⠀advertising,⠀promotion,⠀& other⠀communications.⠀This⠀includes⠀product⠀and⠀indication⠀launches,⠀sales⠀collateral⠀materials,⠀sales⠀meetings,⠀convention⠀exhibits,⠀direct to⠀physician⠀and other⠀healthcare⠀professionals,⠀direct to⠀patient,⠀Managed⠀Health⠀Care⠀programs,⠀videos,⠀web/multimedia,⠀internal⠀communication⠀programs,⠀including⠀sales⠀training,⠀incentive⠀projects⠀on an⠀adhoc⠀basis.
• Writing⠀of pharma⠀and⠀medical⠀materials,⠀including⠀research,⠀referencing,⠀editing⠀and the⠀creation⠀and⠀oversight⠀of⠀reference⠀decks and⠀grids
• Strategic⠀direction⠀and advice⠀for⠀elements⠀described⠀above
• Support⠀commercial⠀team, with⠀ad hoc⠀support of⠀other⠀functions⠀and⠀corporate⠀teams
• Develop⠀content in⠀collaboration⠀with⠀franchise⠀and⠀cross-functional⠀review⠀processes⠀(Medical,⠀Regulatory,⠀Legal,⠀etc.)
• Work⠀with⠀multiple⠀internal⠀and⠀external⠀resources⠀development,⠀writing,⠀referencing,⠀editing⠀and the⠀creation⠀of⠀reference⠀decks and⠀grids.
• Generate⠀consumer,⠀external⠀facing⠀creative⠀content⠀and⠀concepts
• Collaborate⠀with art⠀directors⠀and⠀designers⠀in the⠀creation⠀of⠀materials

Qualifications:

• B.A./B.S/Business,⠀Communications⠀or⠀Advertising;⠀or⠀equivalent⠀business⠀experience⠀within the⠀pharmaceutical⠀or related⠀industry.
• 10-20⠀years of⠀experience
• Proven⠀skills and⠀experience⠀in⠀developing⠀advertising⠀and⠀promotional⠀ideas,⠀concepts,⠀and⠀campaigns
• Knowledge⠀of⠀applicable⠀regulations⠀and⠀standards⠀affecting⠀Pharmaceutical⠀Products,⠀and the⠀promotion⠀of sales⠀and⠀marketing⠀materials/samples⠀and⠀interactions⠀with⠀healthcare⠀professionals.
• Knowledge⠀and⠀experience⠀in⠀researching,⠀understanding,⠀and⠀interpreting⠀medical⠀and⠀scientific⠀literature⠀and⠀concepts⠀– and⠀translating⠀this⠀information⠀into⠀successful⠀communications⠀aimed at⠀various⠀professional⠀and⠀patient⠀target⠀audiences.
• Advanced⠀written,⠀verbal,⠀and⠀presentation⠀skills;⠀project⠀management⠀skills;⠀and⠀organizational⠀skills.
• Experience⠀in⠀pharmaceutical⠀marketing/communication/advertising

AbbVie is⠀committed⠀to⠀operating⠀with⠀integrity,⠀driving⠀innovation,⠀transforming⠀lives,⠀serving⠀our⠀community,⠀and⠀embracing⠀diversity⠀and⠀inclusion.⠀It is⠀AbbVie’s⠀policy to⠀employ⠀qualified⠀persons of⠀the⠀greatest⠀ability⠀without⠀discrimination⠀against⠀any⠀employee⠀or⠀applicant⠀for⠀employment⠀because of⠀race,⠀color,⠀religion,⠀national⠀origin,⠀age, sex⠀(including⠀pregnancy),⠀physical⠀or mental⠀disability,⠀medical⠀condition,⠀genetic⠀information,⠀gender⠀identity⠀or⠀expression,⠀sexual⠀orientation,⠀marital⠀status,⠀status as⠀a⠀protected⠀veteran,⠀or any⠀other⠀legally⠀protected⠀group⠀status.