Associate Business Development Executive

The Business Development Executive (BDE) at Diversified plays a vital role in expanding the company's reach by acquiring new enterprise clients across Workplace, Media, and other verticals globally. This role involves a balance of lead generation, relationship-building, market analysis, and proposal development to strategically position Diversified as a leader in AV, collaboration, and digital signage solutions.

Key Responsibilities

1. New Business Development:

   • Establish and nurture relationships with decision-makers and influencers across enterprise clients.
   • Monitor industry trends and competitors to identify business opportunities and proactively mitigate potential threats.

2. Lead Generation & Market Expansion:

   • Initiate lead generation efforts, build a pipeline through prospecting, and identify market expansion opportunities.
   • Collaborate with cross-functional teams to adjust offerings to client segments’ needs, driving entry into new regions or verticals.

3. Competitive Positioning & Proposal Development:

   • Conduct competitive analysis to highlight areas of differentiation and leverage market trends.
   • Partner with Sales Enablement and Proposal teams to create compelling proposals that align with client needs, showcasing Diversified’s unique value.

4. Client Engagement & Opportunity Leadership:

   • Qualify potential clients, lead new business pursuits, and engage the necessary team members for solution development, presentations, and negotiations.
   • Design pursuit strategies focusing on delivering business outcomes for clients, in alignment with the technical and commercial frameworks.

5. Negotiation & Sales Pitching:

   • Develop negotiation skills to secure favorable terms, facilitating deal closure and revenue target achievement.
   • Craft and deliver persuasive sales presentations, collaborating with Marketing to maintain consistency in branding and messaging.

6. Product Knowledge & Market Research:

   • Build in-depth knowledge of AV technology, collaboration tools, and digital signage for effective communication of Diversified's offerings.
   • Stay informed on industry trends and competitive products, continuously learning to keep abreast of updates and new features.

Qualifications

• Experience: Minimum of 5 years in business development or sales, with a preference for experience in AV, communication, and collaboration technologies.
• Education: Bachelor’s degree preferred or equivalent professional experience.
• Skills: Strong communication, presentation, and leadership skills with experience engaging C-level executives.
• Technical Proficiency: Familiarity with video, voice, collaboration tools, and partner-led sales strategies.
• Mindset: Strategic thinker with problem-solving skills, intellectual curiosity, and a collaborative, inclusive approach.

About Diversified

Founded in 1993, Diversified is a technology leader delivering innovative solutions across sectors such as sports, broadcasting, corporate communication, and digital signage. From enhancing fan experiences in stadiums to creating globally impactful broadcast solutions, Diversified continually drives technology to transform client experiences. With a commitment to setting trends and building meaningful connections, Diversified serves clients worldwide, enhancing their operations and outreach through cutting-edge AV and communication solutions.

This role offers the chance to contribute to a dynamic, innovative company, helping Diversified stay at the forefront of the AV and collaboration technology landscape.